Pinterest Is Gaining Ground on Facebook and Twitter for News Il Fatto Digitale da Mashable

When it comes to sharing news online, Facebook and Twitter get most of the attentionPinterest, a platform more traditionally known for retail, food and travel-related postings, is gaining ground in the news category as well

A new study from Gigya, a social login provider for many media companies, including ABC, NBC, and FOX, found that 20% of all “media/publishing”-related content shared to social networks in Q3 was shared on Pinterest. Facebook (40%) and Twitter (30%) maintained leads in the category, but Pinterest gained some ground after accounting for 18% of media and publishing shares in Q2

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