Pinterest Is Gaining Ground on Facebook and Twitter for News

Cirullo.it Il Fatto Digitale da Mashable

When it comes to sharing news online, Facebook and Twitter get most of the attentionPinterest, a platform more traditionally known for retail, food and travel-related postings, is gaining ground in the news category as well

A new study from Gigya, a social login provider for many media companies, including ABC, NBC, and FOX, found that 20% of all “media/publishing”-related content shared to social networks in Q3 was shared on Pinterest. Facebook (40%) and Twitter (30%) maintained leads in the category, but Pinterest gained some ground after accounting for 18% of media and publishing shares in Q2

Mashable.com

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