Google, AOL And Others Invest $17 Million In Mobile Ad-Tech Company Vungle

Cirullo Il Fatto Digitale da AdAge

Mobile advertising is booming, with a $5 billion dollar increase in spend expected this year, after a similar jump last.

And as the spending increases, the mobile ad-tech ecosystem is growing along with it, flush with entrepreneurs trying to turn a profit while helping the growing market reach its potential.

Seeing that opportunity, Google, AOL ventures, and others are investing $17 million dollars in Vungle, an in-app focused mobile ad-tech company based in San Francisco.

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