Home Digital Fact Mayer Touts Apple Ad as Yahoo Tries to Regain Brand Dollars

Mayer Touts Apple Ad as Yahoo Tries to Regain Brand Dollars

846
0
Cirullo Il Fatto Digitale da AdAge

Yahoo CEO Marissa Mayer said she was going to take a more active role with advertisers in the wake of the departure of COO Henrique de Castro. Today, she did at a meeting of brand advertisers in Los Angeles.

“There’s nothing as creative as advertising,” Ms. Mayer told attendees at the American Association of Advertising Agencies’ Transformation conference…

Join the conversation
Source: AdAge.com

LASCIA UN COMMENTO

Per favore inserisci il tuo commento!
Per favore inserisci il tuo nome qui