When Patrick Witty couldn’t bear to watch any more victims fall from the Twin Towers on Sept. 11, 2001, he turned around and looked at his fellow witnesses on the corner of Park Row and Beekman Street
At that moment,...
While the number of channels for communicating with consumers has increased, email marketing remains an integral part of a brand’s digital offering.
The 2013 edition of the Email Marketing Platforms Buyer’s Guide documents a number of factors which have contributed to the email...
A new eMarketer report finds that while Turkey is still a developing economy, varied trends in internet adoption and usage set it apart. The web penetration rate is in line with Brazil and China, but among the young it...
If it feels like your entire Twitter feed is tweeting about the new iPhone and iPad operating system, iOS 7, you’re not alone.
More than 7 million tweets about iOS 7 were sent in the 24 hours before and after the launch of the OS. That’s according...
In order for automation to work effectively data must be turned into insights that help to create strong customer lifetime value models and optimise marketing messages.
Digital channels provide new and valuable sources of data and customer insight that can...
Tracking and analyzing web usage by young children and families is crucial for marketers targeting parents for children’s products and services in Latin America. Research shows considerable variation between online and mobile usage, and among different countries as well,...
The use of smartphones in Japan has trailed that in many other countries. But research indicates that uptake of these mobile devices is showing steady growth. Consumers in Japan are especially interested in using the devices to access social...
If a picture is worth a thousand words, then that's a whole lot of 140-character tweets.
Since Twitter launched in 2006, it has grown to 200 million monthly active users and has become a hotbed for sharing photos. People have...
Twitter's looming IPO brings up a lot of questions, the biggest of which being what going public will mean for the company's future.
As any good history teacher will tell you, the best way to understand the future is to...
Critics say Facebook is doomed because it’s not cool to teens anymore. But Mark Zuckerberg said he doesn’t care about Facebook being cool, because now its goal is to be a ubiquitous utility.
“Maybe electricity was cool when it first...
As elsewhere, YouTube is the dominant video site in the UK, but the homegrown BBC iPlayer is next in line with about one-quarter as many unique monthly visitors. In keeping with the growing digital video viewing audience, ad spending...
"Grand Theft Auto V," the video game featuring gangsters swimming with sharks, is forecast to generate $1 billion in sales in one month, four times the amount Take-Two Interactive Software spent to make it.
The title, five years in the...
Who would have thought that the launch of micro video was going to revolutionise the way we think?
Less than 20 seconds of space is being filled with so many great and creative ideas, allowing good concepts to grow, and...
On Monday evening, Iranians found that national web filters blocking access to Facebook and Twitter had gone down. The blocks have been in place for four years, in an attempt to hamper the organizational capabilities of anti-government protesters.
Was this the...
"Why You Should Consider Hiring A Chief Digital Officer, And Why Now”, written by Lisa Arthur on Forbes, is almost an advertisement. But this is hardly surprising, considering that the concepts used to understand and explain the utility of CDOs...
Google’s Android mobile operating system passed Apple’s iOS in market share more than a year ago. But a new study of e-commerce transactions shows there are still more mobile shoppers on iOS in most states in the nation.
Apple’s iOS...
A post by Maurizio Napolitano published on Che Futuro mentions the connection between open data and innovation and addresses an appeal or suggestion to “publicly-controlled agencies”: keep you “sexiest” data open and you will benefit from it
The day before yesterday a post by Maurizio Napolitano on Che futuro surprised me. I never thought I would have to include“sexy” among the adjectives used to define...
Apple has always had a bumpy relationship with “serious gamers.” Macs continue to be the lesser computer for Call of Duty and League of Legends folks, and despite plenty of success with mobile games in Apple’s App Store, the Apple TV’s...
It looks like Netflix’s launch in the Netherlands is about to happen really soon: Apps for the service appeared in the Dutch versions of Apple’s app store and Google Play earlier this week, and local press also reported that...
Today, Facebook is joining others in the industry in petitioning the Foreign Intelligence Surveillance Court to require the government to permit companies to disclose more information about the volume and types of national security-related orders they receive.
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