A communication campaign that combines social network and storytelling. With its #guerrieri initiative, Enel asks everyday life heroes to tell their own stories. A platform is already online to log in and participate, then the stories will start to be told in September
A new hashtag can be followed on Facebook and Twitter, #guerrieri. We, the Enel...
An increasing amount of public authorities offer open data, while companies are still delayed. Big Data are an incredible business potential and system growth, but dataset must be able to operate mutually . This year Enel SpA has launched its...
Electricity is the foundation of the next-generation "smart cities", and therefore of a sustainable energy future and, in other words, of a better quality of life
A joke on new technologies:
Wikipedia: «I know everything!».
Google: «I have everything!».
Internet: «Without me you’re...
Italy has a community of Chief digital officers. This news is not irrelevant. Not even a month ago, when I first posted about CDOs, I thought I had spotted a futuristictopic. But this trend is far more widespread than I had thought.
In Italy there are still few CDOs who are...
In the next few weeks, Graph Search will roll out more broadly to everyone who uses Facebook in U.S. English.
Read this article on Facebook.com Newsroom.
When it comes to shopping habits, being born and growing up in the United States is not like being a citizen of Asia, Europe, Africa, and so on. According to a recent study conducted by Nielsen, a person’s nationality...
With the shutting down of Google RSS Reader on July 1st. 2013, an important market segment is vacant. Several companies are competing to submit their projects, but Facebook seems to hold all the trumps. It is really interesting to...
The single preferred device for listening to audio among UK consumers is the radio, but among 15- to 19-year-olds, the device is preferred by just 3%. Instead, this age group is “tuning in” to streaming content or downloads on...
Twitter has started to test a new feature related to its embedded tweet service: a list of links, below the tweet, where a tweet has been referenced. It’s the latest move in Twitter’s longer-term strategy to make the platform...
Facebook wasn't a topic of conversation in high schools 10 years ago — it hadn't even been invented yet
There are plenty of examples of Facebooking-gone-wrong in the education field so far. There's the teacher in Pittsburgh, Pa., whose colleagues...
Facebook’s on a quest to get you involved in real-time global conversations. Today it takes the next step towards challenging Twitter by adding hashtag support to its mobile site and launching related hashtags. Starting this evening, when you click...
One day, brands might pay Facebook to become downloadable sticker packs. Facebook just launched its first branded sticker pack for messaging — a collection based on the new Universal film Despicable Me 2. While the studio didn’t have to...
Today Facebook announced and is now taking signups for its new Facebook For Android Beta Program that uses Google Play’s new beta system to push pre-release versions of its apps to users so they can help it catch bugs...
Is the Chief Digital Officer a manager or a Millennial who was born in advance? Does he deal with technology and marketing or with editorial matters? When we talk about CDO we also have to talk about a complex...
Twitter released an update to the Twitter #music iPhone app today that should make it easier to explore different types of music.
Read this article on TechCrunch.com
That digital technology and social media is revolutionising the way we live might not be new, but the development of a new directorial role – the Chief Digital Officer, or CDO – which calls for the management of digitalisation...
The #CMTawards hashtag will be prominently displayed on signs at the entrance, on cups, in big lights on the side of the building, on the back of seats, backstage and even in bathrooms.
Read this article on Mashable.com.
A new eMarketer report finds that US millennials—a diverse and digitally savvy demographic—shop with deals in mind, online and in stores. They often want to be in control of the purchase funnel, from using search heavily to being interested...
The world of social media has collected billions of users world wide. Whether you use Twitter or Facebook, you are still tuning and communicating through social media. Hootsuite published a look at the frenzy of activity that goes on every second...
When you post a profile photo on your social media site, what is it saying about you? Is it a photo you dug out of your 10-year-old scrapbook when you were younger and cuter? Is it showing off your...