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The First Picture Of People — From 1838

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It's easy to forget how old photography is. Given that flying, internal combustion engines, electricity, the telephone, and other staples of modern life didn't get...

Email Beats Social Networks for Online Offer Sharing: a Study

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Email beats social networks Facebook and Twitter combined as the top medium for sharing online coupons and other offers, according to new research from...

Photographer Identifies People in Iconic 9/11 Image Using Social Media

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When Patrick Witty couldn’t bear to watch any more victims fall from the Twin Towers on Sept. 11, 2001, he turned around and looked...

This Year’s U.S. Open Is a Data Rally

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The US Open is a celebration of international tennis prowess, luxury brand integrations and fan enthusiasm that seems to go off without a hitch...

Enel #guerrieri, in Facebook and Twitter with everyday life heroes

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A communication campaign that combines social network and storytelling. With its #guerrieri initiative, Enel asks everyday life heroes to tell their own stories. A platform is already online to log in...

Will Facebook become the new mobile newspaper?

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With the shutting down of Google RSS Reader on July 1st. 2013, an important market segment is vacant. Several companies are competing to submit...

Hootsuite: Social media dashboard.. excluding Italy

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The world of social media has collected billions of users world wide. Whether you use Twitter or Facebook, you are still tuning and communicating...

The difference between social media and Social Business Collaboration

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There’s confusion spreading across the business world today with respect to what social means in business. Is “social” the tweets, Facebook contests, LinkedIn articles...

Social videos: Top views on Monday, Thursday and Sunday

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Which is the most popular  mobile device for videos? Which social media has the greatest amount of referrals for this content? And why are...

Moms and social networks: 91% uses them regularly

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It’s not surprising that moms often use Internet and social media, but maybe not everyone knows that their activity on social networks increased by...

Corporate communication and hashtags: #IfYouDontUseThemYouLose

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When we think of hashtags, we inevitably associate with Twitter and the side bar containing daily trends.  However, hashtags aren’t only a pastime, they...

Combining quality and quantity

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One of the neologisms that are becoming popular in the social media slang is “influencer”, meaning someone who exerts a great influence on the...

Images and communication: a perfect match

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Over the years, images and videos have become increasingly important for communication purposes. A study shows thatmost Italian companies don’t focus too much on...

Facebook launches Graph Search, social marketing is more important

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Mark Zuckerberg invited the main media to the company’s headquarters at Menlo Park, California, where he presented “Graph Search”, the new social search engine...

Image is central for socials

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It has always been said that a good image “is worth more than a thousand words”. This is certainly true, in particular these days,...

Socials go still more mobile in 2013, consequences for marketers

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The various properties of mobile devices, their portability and facility of use encourage users to increasingly log into social networks from smart phones and...

Human resources: in 2013 its management becomes increasingly social

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In view of the huge growth of social networks in 2012, many companies started to view their Human Resource tools in terms of socials....

Users like Corporate Fan Pages more than websites

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To be present or not to be present on social networks? This is the question. Many companies consider that, at present, due to reasons...

News are followed more online than on TV and press, thanks...

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According to the infographics called “How Mobile Technology Changes the Way We Process News” published by the Pew Research Centre, 33% of under-30 US...

Online shopping: Pinterest is better than Facebook

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A recent study by SteelHouse showed that 55% of the interviewed sample shared its purchases on   Facebook, while 14% did it on Pinterest. But...