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Will Facebook become the new mobile newspaper?

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With the shutting down of Google RSS Reader on July 1st. 2013, an important market segment is vacant. Several companies are competing to submit...

Twitter is testing a popular Tweets History feature. A very clear...

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Twitter has started to test a new feature related to its embedded tweet service: a list of links, below the tweet, where a tweet...

Hashtags in Bathrooms? CMT Displays #CMTawards above toilets

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The #CMTawards hashtag will be prominently displayed on signs at the entrance, on cups, in big lights on the side of the building, on...

Hootsuite: Social media dashboard.. excluding Italy

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The world of social media has collected billions of users world wide. Whether you use Twitter or Facebook, you are still tuning and communicating...

The difference between social media and Social Business Collaboration

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There’s confusion spreading across the business world today with respect to what social means in business. Is “social” the tweets, Facebook contests, LinkedIn articles...

Twitter Launches TV Ad Targeting and Twitter Amplify For Real-Time Videos...

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Twitter announced Twitter Amplify, a way of bringing real-time video into the site, with initial partners including the broadcasters BBC America, FOX, Fuse and...

For marketers B2B Twitter is today’s social, Google+ tomorrow’s

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Twitter is the most popular platform among B2B marketers, followed by LinkedIn and Facebook, while Google+ lags behind but is about to overpass. These...

Corporate communication and hashtags: #IfYouDontUseThemYouLose

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When we think of hashtags, we inevitably associate with Twitter and the side bar containing daily trends.  However, hashtags aren’t only a pastime, they...

Twitter: mobiles favour engagement

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Accessing Twitter from a mobile device is very different from doing it from a computer, in terms of user engagement. According to a recent...

Elections 2013: Social Engineering

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This year’s election campaign has been more orientated towards social networks than ever before, with many candidates taking to the web in order to...

Tweets increase online sales, said Twitter

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We live in an age in which investments in advertising on social networks produce  unprecedented returns. Nonetheless, the lack of available tools to actually...

How Twitter is used by politicians

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Like every other sector of society, also politics has been revolutionised by social media. A study called Twiplomacy has analysed and measured to what...

Tips on how to make the best of every single tweet

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Twitter is increasingly used as a tool of general information, to communicate and promote the reputation of individuals and companies. In order to make the...